InWork GlobalIntegrity. Urgency. Ownership.

Automotive · US Dealer Network

Full-funnel attribution for a $180k/month ad spend.

An AI-powered marketing intelligence platform that consolidated every channel — Google, Meta, GA4, CRM, and OEM reporting — into single-view attribution with weekly AI summaries.

AnonymizedVerified outcomesProduction system
Full-funnel attribution for a $180k/month ad spend.

The challenge

What they were up against.

A multi-rooftop dealer group spent $180,000/month on paid advertising across Google, Meta, and OEM programs with no unified view of what was working. Each platform reported separately, attribution was inconsistent, and CRM data didn't connect to ad-spend data.

What we built

The system we shipped.

Data integration layer

Google Ads, Meta Ads, GA4, VinSolutions CRM, and OEM co-op reporting unified into one model.

Analytics engine

Full-funnel attribution (Ad → Lead → Appointment → Sale), cost per lead and per sale by source, OEM co-op reporting automation, and creative performance analysis.

AI intelligence layer

Weekly natural-language performance summaries, anomaly alerts, and budget-reallocation recommendations on CPL/CPS trends.

Results

Outcomes, verified from production.

$485 → $287
Cost per sold unit in 90 days
38%
Of Google spend found non-converting → reallocated
8+ hrs/mo
Manual co-op reporting eliminated
First
Single-view attribution across all channels
Results we've delivered. Clients we can't name.

Let's build your next production system.

Every outcome above is real, verified from a live system. Tell us what you're trying to ship and we'll map the fastest path there.

Integrity. Urgency. Ownership.

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40+ US businesses served · 65+ engineers · Zero long-term lock-in

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